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In a major step toward accelerating digital innovation, Mawarid Finance and Arab Financial Services (AFS) have launched the UAE’s first Fintech Enablement Hub. This new platform is designed to support fintech startups by offering fast, seamless access to payment and card issuance infrastructure.
The goal of the hub is to simplify the process for fintechs to launch their own card programs. By combining BIN sponsorship, processing, scheme connectivity, and card issuance into a single platform, fintech companies can now go from concept to live card issuance in as little as 15 days.
One of the key features of this hub is its integration with Mastercard Product Express. This allows startups to select a certified program manager, choose card designs, access live BINs, and monitor the entire process with full transparency—all from one place.
Rashid Al Qubaisi, CEO of Mawarid Finance, stated that this partnership supports fintech innovation by providing the regulatory and operational foundations needed to grow quickly and compliantly. He emphasized that Mawarid’s role as a BIN sponsor will allow new digital financial models to thrive in the region.
Samer Soliman, CEO of AFS, highlighted the importance of reducing friction for fintech companies. He explained that AFS is offering a full-service platform with the technology and expertise needed to shorten time-to-market and simplify operations for digital card programs.
This collaboration is expected to drive major growth in the UAE’s fintech ecosystem. It offers startups a faster, easier way to launch financial products without having to manage multiple partnerships or face regulatory roadblocks.
With this initiative, Mawarid Finance and AFS are positioning the UAE as a leading hub for fintech innovation in the region, providing startups with the tools, support, and infrastructure needed to succeed in the digital economy.
