Month: June 2025

🇦🇪 EmCoin: UAE’s First Unified Investment App for Crypto, Stocks & Commodities🇦🇪 EmCoin: UAE’s First Unified Investment App for Crypto, Stocks & Commodities

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Abu Dhabi-based EmCoin has become the UAE’s first fully regulated virtual asset platform under the Securities and Commodities Authority (SCA). What makes it stand out? It brings together cryptocurrencies, global and local stocks, commodities, and even regulated ICOs—all in a single, secure mobile app.

One Platform, Multiple Assets

EmCoin eliminates the need for multiple apps by combining:

• 🪙 Crypto trading
• 📈 Stock investing
• 🛢️ Commodities
• 📊 Managed portfolios

Everything is SCA-regulated, offering transparency, security, and ease for UAE investors.

Regulated ICO Launchpad

In a first for the region, EmCoin enables SCA-approved ICOs, giving businesses a compliant fundraising route and investors a safer way to access early-stage opportunities.

This is especially relevant after recent global crypto fundraising scandals. EmCoin brings regulatory confidence to a space often lacking it.

How to Get Started

• UAE users can sign up, complete KYC, and fund their account in AED.
• Trade across all supported asset classes—from crypto to stocks—within a single app.

Why It Matters

EmCoin represents a new wave of fintech: unified, regulated, and inclusive. It simplifies diversification, protects investors, and raises the bar for digital investment platforms.

With potential to inspire similar models globally, EmCoin could shape the future of how we invest.

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Jaywan Cards: UAE’s New Era of Local PaymentsJaywan Cards: UAE’s New Era of Local Payments

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In a groundbreaking move to strengthen its digital economy, the UAE has launched Jaywan, a sovereign card scheme created in partnership with In-Solutions Global (ISG) and Bank of Baroda UAE, under the direction of the Central Bank of the UAE (CBUAE).

Jaywan is designed to process transactions entirely within the country, reducing reliance on international networks like Visa and Mastercard. This domestic control helps lower transaction fees, improve security, and provide better cost-efficiency for banks and merchants.

The card supports contactless payments, complies with local regulatory standards, and plays a vital role in encouraging a cashless society. It also plans to offer interoperability with India’s RuPay network, supporting cross-border use and enhancing regional connectivity.

As the UAE’s digital payment market surges toward $80 billion by 2025, Jaywan positions itself as a vital part of the nation’s fintech future—delivering secure, scalable, and locally governed financial infrastructure.

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Crossfin Enters Middle East Market with Strategic Stake in UAE Fintech UniteyCrossfin Enters Middle East Market with Strategic Stake in UAE Fintech Unitey

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In a bold step toward global expansion, South African fintech investment firm Crossfin has announced a strategic investment in Unitey Digital Holdings, a UAE-based fintech platform. This move marks Crossfin’s official entry into the Middle Eastern market and sets the stage for further growth across Asia and beyond.

The investment is being channeled through Crossfin’s newly launched Singapore arm, created to extend the company’s proven fintech investment strategy to emerging markets outside Africa.

“Our goal since the founding of Crossfin has been to support strategic payment rails across Africa and now beyond, by backing fintech innovations that can scale across these infrastructures,” said Anton Gaylard, Co-founder and CXO of Crossfin. “Our investment in Unitey is a strong step toward building a diversified portfolio across the Middle East, Africa, and Southeast Asia.”

The new Crossfin Singapore initiative is backed by two major anchor investors — Standard Bank and Turing Capital Fund, a sub-fund of Chronos Capital Fund VCC.

Michael Jordaan of Chronos Capital Advisors SA emphasized Unitey’s critical role in providing infrastructure solutions that empower central banks and elevate digital payments ecosystems.

Founded in 2021 by Muzaffar Khokhar, Unitey is an emerging markets technology holding company. It includes Mercury, a payments infrastructure and service provider, and Shukria, a licensed UAE-based payment services brand.

“Having worked closely with the South African fintech ecosystem, I’ve always admired its excellence,” said Muzaffar Khokhar, CEO of Unitey. “We are thrilled to have Crossfin join us on this journey to accelerate the success of what we began in 2021 alongside my co-founders Muzaffer Hamid and Gururaj Balakrishna.”

This partnership signifies more than just an investment—it represents a convergence of expertise, innovation, and ambition. Crossfin’s entry into the UAE fintech space through Unitey underlines the increasing importance of cross-border collaboration in driving the future of digital finance.

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